Unreal vs BatchLeads

Quick answer

BatchLeads is a real estate investing platform used mostly by residential wholesalers and investors. You build property lists, skip trace the owners and reach them by text and phone. If your business is high-volume outreach to single-family owners, it is built for that work.

Unreal works differently. It puts 160M+ property records nationwide, commercial and residential, next to AI LLC resolution, an auto dialer, email and a full CRM, so you can go from a property to the person who owns it to a closed deal in one place. It fits commercial brokers, investors working portfolios and property-services teams who sell to owners across property types.

BatchLeads: what it is and where it fits

BatchLeads is built for speed in residential investing. You pull a list, run skip tracing on it and start outreach without leaving the app. Skip tracing runs on monthly credits, and some outreach tools, such as multi-line dialing, are sold as separate products. Check BatchLeads' current pricing for plan details.

The questions change when your business grows past residential lists. Commercial deals bring owners hidden behind LLCs, longer deal cycles and more people on the team who need to see the same pipeline. Use BatchLeads to work residential lists at volume. Use Unreal when you need commercial data, the person behind the LLC and the deal pipeline in one login.

Where Unreal works differently

Commercial and residential data, refreshed daily. Unreal serves 160M+ property records nationwide, refreshed daily through First American Title. When a deed transfers or ownership changes on a property you are working, you see it quickly. Data is U.S. only.

LLC resolution built in. Most commercial real estate is owned through LLCs, trusts and partnerships. Unreal's AI draws on 12+ data providers to find the officer behind the LLC and return their title, phone and email, usually in seconds. Click any owner to see their full property portfolio nationwide. Coverage varies by market, so ask us to check yours.

A full CRM and pipeline. A customizable Kanban pipeline covers buyers, sellers, landlords and tenants, with recurring and scheduled tasks, reminders, notes and documents. Team plans add role-based permissions and manager dashboards. Every call and email logs to the owner as you work.

Outreach from the same screen. Call owners with the built-in auto dialer, with area-code selection, call transcription and voicemail drops. Send up to 3,000 emails a month with Gmail or Outlook sync. TCPA litigator and DNC flags appear on every enriched number before you dial. Auto dialers and email help teams generate up to 4x more leads.

One price per user. Unreal is $200 per user per month billed monthly, or $175 per user per month billed annually. That includes 500 owner and tenant enrichments a month, the auto dialer, email, the CRM and full product support.

Works with or without AI. You get the full platform either way. If you use an AI assistant, connect it to Unreal and it can read and update your properties, owners and deals without exports.

🔑 Bottom line: Use BatchLeads to build and text residential lists at volume. Use Unreal when you need to find the people behind commercial and residential properties, reach them by phone and email, and manage the deal in one place.

Side-by-side: BatchLeads vs Unreal

Comparison Axis	BatchLeads	Unreal
Primary focus	Residential investing and wholesaling.	Commercial and residential: CRE brokers, investors, wholesalers and property-services teams.
Property data	Residential property data with list-building filters.	160M+ property records nationwide, refreshed daily through First American Title.
Owner contacts	Skip tracing on monthly credits.	300M+ owner and tenant contacts; 500 owner and tenant enrichments a month included.
LLC resolution	Check BatchLeads' current skip tracing options for company-owned properties.	AI LLC resolution across 12+ data providers, returning the officer's title, phone and email.
Portfolio view	Check BatchLeads for current portfolio tools.	Click any owner to see their full property portfolio nationwide.
Outreach	Texting and calling; multi-line dialing is a separate product.	Auto dialer with transcription and voicemail drops, 3,000 emails a month.
CRM / pipeline	Lead management built around investor lists.	Customizable Kanban pipeline, tasks, reminders, notes and documents; role-based permissions and manager dashboards on Team plans.
Compliance	Check BatchLeads for current DNC and compliance tools.	TCPA litigator and DNC flags on every enriched number.
Pricing	Tiered plans; check BatchLeads' current pricing.	$200 per user per month billed monthly ($175 billed annually), with enrichments, the auto dialer, email and the CRM included. Team plans of 5+ seats get volume discounts; Enterprise is custom.
Customer support	See BatchLeads' support options.	Full product support for every user on every plan.
Data privacy	Governed by BatchLeads' terms and privacy policy.	Private by default. Never shared with other accounts, never used to train AI models.

Who should pick which

Pick BatchLeads if you are a residential wholesaler or investor working single-family lists at volume, and texting and skip tracing are the core of your outreach.

Pick Unreal if you work commercial real estate, mixed portfolios or property services, you need to find the people behind LLCs, and you want data, calls, email and deals in one platform.

Switching from BatchLeads to Unreal

Teams usually move from BatchLeads to Unreal when the business expands past residential lists: they start working commercial deals, add reps who live on the phone, or need one pipeline the whole team can see. Unreal brings property data, verified contact information, outreach and pipeline tracking into one account.

Your data stays private by default and is never shared across accounts. Team plans include a dedicated onboarding specialist, and Enterprise adds data migration.